Xs declining user base: Elon Musks platform projected to lose millions of users in 2025

By now, you’ve likely heard all about the post-election exodus from Elon Musk’s X, formerly known as Twitter.Users on X, which Musk has branded the “everything app,” have been fleeing the platform. The ripple effects of the election season and Musk’s support of Donald Trump have given a rise to a deluge of misinformation and toxic discourse on the platform being forced into users’ feeds. As a result, X alternative Bluesky has seen a sudden surge in user signups and daily active users.This may seem like a blip for X. It might appear like just a temporary reaction to the result of the election. However, new data points to X’s woes being much bigger than a post-election backlash. Musk’s X has been steadily losing users even preceding the election. And, based on the current trajectory, millions of X users are poised to leave over the next year as well.X’s election day traffic was a flash in the panSince the days of being called Twitter, X has traditionally seen a significant spike in traffic and daily active users based on big current events. Elections, specifically the U.S. Presidential elections are big traffic drivers for X.  SEE ALSO: Elon Musk hints that X throttles posts with links According to data from SimilarWeb, as reported by the Guardian, this was indeed the case in 2024 as well – at least, on election day and a day or two immediately following the election as well. However, in the broader leadup to the elections, X actually continuously…Xs declining user base: Elon Musks platform projected to lose millions of users in 2025