Once Upon a Time

November 9th, 2007 by ses5909

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One thing my husband has told me numerous times is, “For someone so smart, you can be really stupid sometimes,” and boy is he right. I’ve got a photographic memory and typically I can pick things up very quickly, but there are those times that some things just don’t sink in and I wonder if I will ever get it. When I hit these road blocks it is usually because I am unable to relate the information given to me to some kind of real-world experience and I really need that.

There are so many blogs giving information out there and everyone is trying to look like an expert in their industry, but is anyone really learning anything? Quit talking AT your audience and talk WITH them. Make it easy for people to understand your message by telling them a story. I recently read two blogs that did just this, and both posts struck a chord with me.

  • Linda Jenkinson writes about freelance tips and she recently wrote a post about measuring your success in the freelance world. This post stood out to me because she found a way for me to relate to it. She starts out by first telling me a story about fishing. She then makes the transition and connection to her message.
  • The Foo today posted an article about taking things one step at a time. He took a similar approach as Linda in that he told us a story and then he went on to relate the story to his message without missing a beat.

As children we are all told stories by our parents, and all of these stories have a message in them. If my mom simply said “Don’t lie”, I wouldn’t understand WHY I shouldn’t lie. So instead she told me the story of “The Boy Who Cried Wolf” and I began to understand the reasoning behind it all. Many of us still need that extra hand-holding and even for those that don’t, telling a story goes along way to allowing your readers to relate to the subject matter, and in result, with you.

How often do you use stories in your blog posts? I’d like to see your best one.

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3 Responses to “Once Upon a Time”

  1. The Foo Says:

    “For someone so smart, you can be really stupid sometimes”

    I can relate to that but i’ve gotten better. Not that I’m calling myself smart but i’ve heard this from a couple of my good friends when i was younger. I think there is a difference between streetsmart and booksmart.

    The best kind of *smart* person is the one that takes can take both worlds and combine them. I have only actually met one person like that in my life and boy do I envy him.

    For example, I would call someone like Warren Buffet or Tim O’Reilly being both streetsmart and booksmart but someone like Donald Trump or Richard Branson being more streetsmart than booksmart. Not sure about Bill Gates — I think he is in a select few that started off booksmart then slowly became more streetsmart.

  2. The Foo Says:

    sorry typo — i meant to say “The best kind of *smart* person is the one that takes both worlds and combine them.

  3. mark Says:

    fantastic post sister!

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