Is This Pay-Per-Play Audio Advertising Real?

[Educator]

Hi,

I came across in another blogger forum a supposed new concept in advertising that sounds too good to be true so to me it is. But, I was curious since I didn't see anyone post about it yet that I would ask for your thoughts and own experiences.

Apparently there is a new concept that will launch Feb 2008 that will pay the blogger, or any web site owner, advertising revenue not based on someone clicking an ad on the stie, but based on a visitor simply going to the site.

I've never heard of such a thing. The site is being promoted by NetAudioAds Pay-Per-Play (PPP) (http://www.sellingppp.com/a.cgi?ppp=1198752400). It tells of how media advertising dollars are going from Television where viewers TIVO past the ads and where more time is increasingly spent on the internet than infront of a TV.

So, you are supposed to sign up and they will give you java code that you will need to put in the html of your blog, and that's it.

Anyone heard about this? Again, it sounds too good to be true.

Appreciate anyone's feedback on this. If this has been posted before I sincerely apologize for any duplication; I looked but could not find a posting on this.

[Jeremy]

I haven't heard of it, but any website that has a layout like that has scam or get rich quick written all over it. Big bold headlines, pictures of money, and telling you how much money you can make...

I wouldn't doubt it is a legit idea or business, but it will probably be nothing more than the people running it getting rich while you do all the grunt work and make pennies.

Oh, and don't even get me started on websites that just randomly start playing audio...

[fatnewt]

Oh, and don't even get me started on websites that just randomly start playing audio...

Allow me. Playing unsolicited audio is one of the most annoying things that a website can do. They seem to think that complaints are rare and that the fact that ads are topically relevant changes it.

Truth is, if you have headphones on, or the sound up, and you're sitting in a quiet room, sudden and unexpected voices, music or other noise can be startling. If you are listening to music on your PC, it's annoying. It doesn't matter how long it plays, the damage is done. I don't return to sites that play audio without my consent.

Oh, and the owner of this site claiming to be bigger than the Super Bowl obviously doesn't have a good grip on reality and cannot be trusted.

[ses5909]

That layout is the big thing for selling ebooks, get rich quick ideas, etc. I see it ALL of the time. I assume people do that simply for SEO purposes because the user-experience is awful.

I wouldn't go near it with a 10-foot pole!

[Robert]

Something about the whole thing just says scam. You've got people talking it up like mad, and some of them are gullible but I think many are instead complicit. They're taking 2 things that irritate users (self-playing audio and ads) and figuring to make a lot of money out of it. It just doesn't add up, so I assume that isn't their actual plan.

[daaaveg]

People were just as skeptical when ad were beginning to be played on radio. They figure no one wanted to hear advertising. Same thing happened with Tv. When Adsense first started there were more doubters than supports but look at it now. I myself and going to test Pay Per Play just to see if they are for real. If they are, then good for me. If not, well then I guess you guys were right.

In my eyes its better to try something new than regret it when it's too late.

[ammulu]

I checked this site just yesterday on some other forum, I guess it is completely new because I never heard anyone speaking about this before. I didn't try it out but wonder how would it seem like. Let me try out and then I can speak about it well.

[fatnewt]

People were just as skeptical when ad were beginning to be played on radio. They figure no one wanted to hear advertising. Same thing happened with Tv.

There's something fundamentally different about this. When you're listening to the radio, you're already listening to sound. When you're watching TV, you're already watching and listening. The ads are in those formats. When I read a web site, I accept the ads because they're presented in the same way as the content.

But I didn't ask for audio. If I listen to something online, it's because I pushed a play button somewhere and asked for it. If sounds spontaneously emerges from my speakers, that's different. I didn't want that sound.

I don't like ads on the radio so I listen to CDs or my iPod in the car, and my own music selection or Internet radio at home. I also mute TV advertisements. I didn't used to do this, but since television networks have been raising the volume on TV commercials to force their way into your head, I can't stand them. (I have an open letter to my TV (http://www.colintemple.com/2007/09/27/television-youre-a-bit-of-a-jerk/) about this on my blog.... heh.)

My stance on TV and radio are personal, and those ads do have value, but you see my point. The point about me muting TV matches the unsolicited audio issue, though -- I didn't want sound that loud, so it's intrusive. (Well, more intrusive than a commercial already is.)

[daaaveg]

I guess we have differing views...My best advice is to leave your speakers turned off while suring the internet because I predict this will be a huge new wave of new advertising

[martyn11post]

My No. 1 think I hate on websites is unexpected sounds or unwanted advertising videos that automatically play with sound.

I quite happily surf with my music playing in the background, I don't need/want someone else talking over it!

Martyn

[ammulu]

I do hate such music or advertisements which suddenly start of like for example : "Congratulation!!!!!!!" makes me go crazy. I like to view my favorite shows on TV while surfing the net or listen to music.